Good Design is like a great suit — Everyone takes notice. No matter what industry you’re in, design — the look and feel of your retail location, restaurant or place of business — is an important tool to help you hook customers with a great first impression. This can mean gaining an edge over your…
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Count Down to Global Shop
C-West Custom Fixtures will be at Global Shop 2016 in Las Vegas! Come visit Anita, Michael, Laura and Curtis at our Booth #1680 we would love to discuss your next project! GlobalShop Show and Conference March 23 – 25, 2016Mandalay Bay – North Convention Hall3950 Las Vegas BlvdLas Vegas, NV 89109 Show Hours: Wednesday, March 23…
Drawn to the Light – Why Light Your Store Fixtures?
The Reason Behind Retail lighting Many studies have been done showing the importance of retail lighting and its effects on sales. A study commissioned by Hera lighting and done with an independent consumer research firm and GNC nutrition showed the impact fixture lighting can have. The methodology of the study was to select two separate…
How Different Color Models Impact Graphics Production
In a normal course of our business we encounter many color models, otherwise known as color spaces, from which we need to produce high quality graphics. It’s common for us to receive RGB images (photos taken from a smart phone, digitally produced images, or images found on the web). Because these images are meant for…
6 Benefits to Leasing Your Retail Fixtures and Other Equipment
Leasing your equipment can be a smart way to start or grow your business. Whether you’re established or just starting out, big or small, you can reap the benefits of equipment leasing. 6 Benefits of Leasing: 100% Financing – When you borrow money from a bank, they usually require a 10% to 20% down payment.…
Choosing the Retail Glass that’s Right for You
When choosing glass for your retail store there are 3 basic types available, regular float glass, tempered glass and laminated glass. Each type offers different qualities for different uses and each has its pros and cons. Below is listed a summary of each type to help when choosing a glass for your project. But first,…
The Mercedes of Popup Retail
What is Popup Retail? A retail store that is opened temporarily to take advantage of a trend or a seasonal product. Demand for products sold in popup retail is typically short-lived. Pop-up retail stores are found most often in the apparel and toy industries. But as the years have gone on it have evolved into…